In the winter my nursery is pretty dormant. Not a lot of customers buying trees in the winter, so I take off a lot. Don’t get me wrong, there’s a lot to do to prepare for next year, and I try to do most of those things, but I do it whenever I feel like it, inbetween surf sessions, visits, trips, etc.
I put the nursery plants in storage, so it pretty much looks like an empty lot and some people inevitably start rumors “I hear you’re going out of business!” It looks that way just because we pack away the plants to protect them.
Instead of having to explain winter protection to everyone who asks, I put these signs up. Settles all speculation about the health of my business. Surfing comes in handy!
People throughout the past twenty years since I began putting surf signs up have asked me “are you the one who goes surfing? Where do you go, do you really go?”
These silly signs intending to explain our dormant business are actually better and more attention grabbing than any other signs I’ve ever put out there.
Its probably because surfing in my area refers to the internet. Fat lazy Americans (what I am when out of shape) wasting their time doodling, researching, shopping... doing everything except what Mother Nature intended for our bodies.... exert/play/exercise/stress and near death exposure to risk.
So I always try to talk people into trying surfing, and to date I have been able to talk “ZERO” people into even trying. I don’t stop suggesting it to people but I don’t put a lot of energy into it anymore, not worth it. It would be like trying to get my son interested in keeping a life journal- total waste of time.
I used to to belong to a really good masters swim team and not one of those people tried surfing either, oh well. I guess it’s a specialized sport. Better that way anyway. Less surfers=less crowd.
Just thought it funny to find that the most popular page on my website has nothing to do with horticulture, and my most memorable signs by the road don’t have zip to do with the nursery.
Surfing rocks! Can’t wait to go this week!